Social media (or: Facebook, Twitter, MeWe, Instagram, etc) has become the dominant way we reach both our past, present, and future clients, but also friends, family, and colleagues. BNI needs to evolve with this. One way it could is by allowing the easy tracking of referrals via social media and a means to help those receiving those referrals to keep track of them. For instance, a fellow BNI member in my chapter is perusing a Facebook local sales group. Someone they don't know asks for suggestions on where to get their vehicle(s) serviced. They suggest my facility. Maybe they can tag me, maybe they can't, but it is still a legitimate referral of unknowable value (1-5, although since they are asking one could easily argue it has to be higher than 1). The referrer should get credit for the referral, as well as any other BNI member also referring. And it should be easy, in this day and age, for the individual receiving the referral to know and be able to track it so that the referrers get their due recognition as well.
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